TAAT: Releases Video Advertisements as Part of Ohio Launch Campaign; CEO Setti Coscarella Appointed to Taat’s Board of Directors
To augment current digital marketing initiatives, the Company has produced a series of video advertisements which are to be shown to potential users of Taat in the United States, who are current tobacco smokers of legal age. Between short-form brand advertisements as well as a 45-second segment featuring the Company’s CEO Setti Coscarella briefly narrating Taat’s approach to capturing market share in the tobacco industry, the Company believes these advertisements could improve brand recall and conversion rates for promotional campaigns. Additionally, Mr. Coscarella has officially been appointed to the Company’s board of directors.